Back of Bottle

Custom Face Serum

$60.00 USD

Start creating your unique formulation!

Our personalized, all-in-one formula will leave you with the beautiful, fresh skin you've been waiting for. Our quiz takes 2 minutes to complete.

image description
image description

Formulation options

For skin types

Normal, Dry, Oily, Combination

For skin sensitivity

Normal Sensitivity, Sensitive, 
Super-Sensitive

Possible skin goals

Brightening, Minimize Dark Spots, Anti-Aging, Reduce Acne, Clarify, Oil Control

image description
Credit: Wellcome Collection, CC BY 4.0

The ingredient library

We’ve carefully sourced the most effective, safe and clean ingredients for our serum formulations.

Browse ingredients

our block list

  • Parabens

    Parabens are known endocrine disruptors, meaning they mimic estrogen in the body and can lead to hormonal imbalances.

  • Toluene

    Toluene is a volatile petrochemical solvent that can be toxic to the immune system and can cause birth defects.

  • Phthalate

    Like parabens, phthalates are endocrine distributors and can cause hormonal and reproductive problems.

  • Sulfates

    Sulfates wash away the natural antimicrobial peptides, proteins, and oils our skin creates. Skin becomes stripped of moisture and vulnerable to damage.

  • Oxybenzone

    Oxybenzone is a known endocrine distributor and can alter thyroid function. It is also linked to skin allergies.



Dear Eleanor

Get on the list!

Insider info, early access, and everything personalized

.